Sharp sells 10 million One-Seg handsets in Japan

One possible reason behind Sharp’s bull-headed determination in entering China’s highly competitive mobile phone market is that during late May 2008, they surpassed the 10-million mark for their One-Seg compatible mobile phones in Japan. And that’s no small feat, given that they only started selling such phones two years ago, in May 2006.

One-Seg is a terrestrial digital broadcasting service that handsets in Japan use for mobile TV streaming. Sharp became one of the industry leaders right from the offset, with its first One-Seg phone featuring a “cycloid-style” LCD screen that turned 90 degrees horizontally, offering users a new way to enjoy mobile TV.

Sharp sells 10 million One-Seg handsets in Japan

Since then, Sharp has rolled out a total of 23 different One-Seg compatible handsets, all featuring the liquid crystal display technology that makes their Aquos line of TVs famous around the world.

What really kicked off Sharp’s One-Seg mobile phone sales is the release of a follow-up to the original cycloid style model during Spring of 2007. This included dual-hinged and slider designs, that again took the market by storm, and pushed handset sales from 5 million in October 2007 to past 10 million during May of this year. Only time will tell, though, if Sharp’s efforts will have the same effect over China’s handset market.

Via FarEastGizmos

Author: David Gonzales

I run the blogosphere.

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