Nokia plans internet-based services and more for the rural market in India
Who ever said rural lands have been late in adopting the use of mobile phones must’ve been smoking some thick stuff. Mobile phones, and mobile services, for that matter, are such a hit in rural towns that Nokia plans to launch a campaign that will likely land them the top spot in these markets.
Nokia President and CEO Olli-Pekka Kallasvuo says that the company is working on internet-based services for the rural market soon. It is reported that they are working on micro-finance, distribution, and even agricultural services for the rural market as well.
All this is part of Nokia’s strategy to fully penetrate and conquer the still untapped rural mobile phone market. The new services will be enabled in their low-end to mid-range phones, although it wasn’t mentioned whether the whole thing will be launched throughout India or just in specific regions where operators support it.
We’ll be reporting more on this as it develops.
Via The Examiner
Enjoyed the story? Get the news and updates as we publish them. For instant updates as we press the "Publish" button, click here to follow us on Twitter . To subscribe to RSS News Feed click here , for daily e-mail updates click here .If you liked the post, you might find these interesting too:
- Nokia buys bit-side GmbH, promises enhancements for Nokia Maps
- Nokia entering Korean market for the third time
- New colors and better services for Nokia’s Supernova phones
- Sales of GPS handsets to grow up to 10% in China by 2012
- More Than 50% of Nokia Phones to Have GPS by 2010-2012
« LG aims to sell 100,000 Secrets, capture 10% mobile phone market share in MalaysiaiTunes 7.7 pre-release version Read Me hints at iPhone/ iPod Touch remote app »