Motorola: Don’t expect Aura to be available on eBay, ever

What kind of mobile phone company wants to mess with your rights and dictate what you can and can’t do with your phone after you’ve bought it? I don’t know, but Motorola sure looks like one.

Recently, Motorola announced the Aura, a $2,000 luxury handset with a unique design. In all, there isn’t really anything extraordinary about it except for its price tag, but there is now, courtesy of Motorola’s legal department.

According to Register Hardware, they received a tip concerning one of Motorola’s most expensive phones ever. The gist of it: the Motorola Aura can’t be sold on eBay, or anywhere else. This is done to “maintain Aura’s glow of exclusivity,” and first-hand buyers will have to “sign into a contract that states they can’t sell it on eBay.”

To top it off, Motorola gives Aura owners a choice of selling the said handset back to the manufacturer from which they bought it from. But while there’s no word on how much Motorola is willing to buy back an Aura for, you can bet that it’s probably more or less half the original selling price.

You really think you can sell more phones this way, eh Moto? How cute. Since the Aura won’t be coming out until December at least, we expect to learn more about this scheme by then.

Via Reg Hardware

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Posted on 03 Nov 08 - Filed in Luxury, Motorola, Wireless - Comments - Written by David Gonzales

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