Samsung to stroke your ego with luxury Samsung Ego GT-S9402

Samsung’s earlier forays into a luxury cellphone market in partnership with Bang & Olufsen weren’t too successful.

It’s unusual design did not help Samsung B&O Serena find many willing customers, and earlier this year B&O announced that it is leaving the handset business altogether.

So for the next try on luxury market Samsung has decided to go it alone with Samsung Ego S9402 phone we told you about few weeks ago.

Today Samsung Ego GT-S9402 has been launched officially.

As you can see, this time Samsung has decided to forgo a fancy design with it’s Ego phone  and opted for a classical candybar form factor. And for some “luxury” advanced materials.

According to the official PR the body of S9402 Samsung Ego phone is made of “liquidmetal” composite alloy developed by Caltech, which is “3 times stronger, can withstand 1.8 times the pressure, is 1.6 time more flexible, has 3 times better vibration absorbption and  100% lower termal conductivity then  titanium“.

Samsung Ego is also a DuoS phone that works with 2 SIM cards.

Other Samsung Ego S9402 specs include:

  • Triband GSM (900/1800/1900 Mhz), GPRS/EDGE connectivity on 1st SIM card
  • Dual band (900/1800 Mhz), GPRS/EDGE connectivity on 2nd SIM card
  • 2? 262K color QVGA AMOLED display
  • 5 mpx camera with autofocus, image stabilization, smile detection, WDR and LED flash
  • FM Radio with RDS
  • 1 GB of built-in memory
  • microSDHC memory card slot (up to 8 GB)
  • Bluetooth 2.0 and USB
  • 960 mAh battery
  • Dimensions: 115 x 48 x 16 mm
  • Weight: 140 g

Except for the lack of 3G, Samsung Ego S9402 has some pretty high end specs and should be a serious competitor to Motorola Aura and Nokia 8800 luxury phones.

The retail Samsung Ego price is expected to be somewhere around 1200 EUR.

Author: Stasys Bielinis

While I like to play with the latest gadgets, I am even more interested in broad technology trends. With mobile now taking over the world - following the latest technology news, looking for insights, sharing and discussing them with passionate audience - it's hard to imagine a better place for me to be. You can find me on Twitter as @UVStaska'

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