According to Macquarie Group, Sprint has already sold 300,000 HTC EVO 4G devices, which is not bad.
However, selling the next 300,000 might prove to be a bit more challenging, since it’s being hit by shortages of the popular Android-based smartphone.
This isn’t the first time this happens. It’s also happened to Verizon, but Sprint is in a worse position than Verizon right now. While the latter lets customers who pre-ordered an HTC Droid Incredible get a Motorola Droid X instead, Sprint doesn’t yet have another device on offer to match the EVO’s features.
In fact, the HTC EVO 4G was supposed to be Sprint’s main aid in their “4G services” launch campaign. Sprint’s “4G” network, while having recently been extended to many more US cities (though it’s still not available in key markets such as New York and San Francisco), now faces a severe adoption slowdown thanks to the EVO being delayed without any probable ship date on Sprint’s website. The white EVO that we covered earlier today is also not available anymore from Best Buy.
Since the Samsung Epic, the second “4G” phone to launch on Sprint, is only due later this summer, right now, if you want to buy a new phone to use on Sprint’s fastest data network, you’re out of options.
I wonder how much of this has to do with supply-chain issues on HTC’s part and how much with wrongly anticipating sales levels. Still, it’s amazing that at this point, HTC has more market demand for some of its products than it’s able to manufacture.
We’ll keep you updated on the situation.
If you liked the post, you might find these interesting too:
- Sprint Samsung Epic 4G (Galaxy S Pro) to launch on August 11th
- HTC EVO 4G available at Sprint starting June 13?
- Sprint’s Samsung Epic 4G to come on August 31st, for $249. Pre-orders start now
- Sprint Samsung Epic 4G (Galaxy S) pre-orders may start today
- Amazon sells the Samsung Epic 4G for only $199.99