GetJar starts giving premium mobile games away for free

GetJar, the world’s second biggest mobile app store, have just announced that they will be giving certain premium mobile games away for free.

The games are developed by Glu Mobile and will be available across several mobile platforms including Android, BlackBerry and Java (GetJar caters to all major mobile platforms).

This is a pilot program called GetJar+ and the free games will be available on GetJar for a limited period of two weeks. There will be no ad insertions, registrations or any other catches.

With GetJar+, GetJar is testing the waters with a new system that they say works because of their sheer scale. GetJar have served over 1 billion downloads, with 100 million downloads occurring every month. This scale and their model of having sponsored app placements on the site means that they can stop relying on revenue from sold apps and just buy premium content from the publishers themselves, content which they can then serve for free on their website.

Clearly, the reason why this pilot program is limited to only two weeks is so that GetJar can assess how ready this model would be for the mass market. If the program proves successful, there’s no doubt that we’ll see such promotions from GetJar in the future as well.

The free games will initially be found on GetJar’s homepage in the ‘Recommended’ section, and include popular titles such as Brain Genius 2, Stranded: Mysteries of Time, Build-a-lot and Race Driver Grid.

So hurry, go download and start playing!

Via Press release

Author: Vlad Bobleanta

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