Verizon is happy with iPhone 4 sales, 60% of them sold online, on track to sell 11 million this year
Verizon’s iPhone 4 launch, the first in its history, went through without any of the staggeringly long lines usually seen in front of stores with any new Apple product’s unveiling. Hence, many people thought that sales of the Verizon iPhone were not that good. And even if the company did mention that the iPhone launch was the most successful phone launch in its history, some were still skeptical.
So Verizon CEO Daniel Mead talked to Reuters and told them, yet again, how truly successful the iPhone’s launch actually was – without using any numbers. Like the last time Verizon discussed the iPhone’s launch, the company’s reluctance to provide any actual sales numbers is odd. However, Mead said that hard numbers will be available when Verizon announces its earnings for the first quarter of this year.
He also said that the reason for the lack of lines outside stores may have been the fact that 60% of Verizon iPhones have been ordered online. At one time, the iPhone brought 100 times more orders to Verizon’s website than usual.
Verizon expects to sell 11 million iPhones by the end of this year, and that’s no small number. We’ll have to wait until Verizon’s quarterly earnings call to find out any numbers, but so far its CEO said that it’s on track to reach that target. So despite the lack of lines outside stores, perhaps the arrival of the iPhone at Verizon was very well received indeed.