HP is delusional, thinks the Touchpad will sell more than the iPad
Today’s funny moment is brought to you by HP. More specifically, Eric Cador, HP’s European head, has said that HP’s Touchpad is going to be “better than number one”, “number one plus”.
Okay, so he didn’t actually say that the Touchpad will sell better than the iPad, although that’s clearly what he implied. Not saying it directly is certainly smart, as he’s going to be able to say he’s been misquoted when investors ask him, during next year’s conference calls, what he was thinking.
He believes that HP will perform even better in the tablet space than it has in the PC space, where, “with fewer ways of differentiating HP’s products from our competitors, we became number one”. Let’s just ignore that strange-sounding assertion (I would certainly like to hear why exactly he thinks that the PC space allows for less differentiation than tablets) and focus on “number one plus”. That has to be one of the most void-of-any-meaning things we’ve heard from a big honcho at any company during the past few years.
Again, not saying anything directly (those investors must really bite). Not “we’re going to be No.1″, not “we’ll seel more than anyone else”, not even “our product itself is better than the competition” (although I suspect that latter example is what the aforementioned investors will hear when Cador spins this). No. Number one plus. What does that even mean? Seriously, what?
0? -1? 0.5? Almost No.1? I don’t get it.
And I don’t think we’re supposed to get it, because there’s nothing to get. HP is just desperate for some attention ahead of its European launch of the Touchpad. That’s all. As for the WebOS-powered tablet selling more than the iPad…
Sure, HP has a lot of distribution muscle, inherited from its PC arm (pun intended, indeed). However, distribution isn’t enough, as Nokia has so eloquently proven.
Sure, HP has what is probably the best looking mobile operating system, and one of the most capable. But until developers will start noticing it, it can’t even compete with Android (in the tablet space) or Windows Phone 7 (in, erm, phones). Cador promises that the Touchpad will launch in Europe with “thousands” of apps.
Sorry. Until that’s “tens of thousands”, or, even better, “hundreds of thousands”, the tablet market will still be dominated by the always interesting Apple Vs. Google “fight”. Not because any one person will ever install 100K apps on her or his tablet, but because with big numbers come better chances that everything you need is there. Platforms that have big app numbers are also those that developers tend to write apps for first. Having the app of the moment from day one, and not after 16 months or so, does help drive consumer perception in your favor.
So good luck HP. I do hope that webOS will live long, because it certainly deserves to. However, HP should focus a lot less on statements that literally don’t make any sense, and more on developers, developers…
Via The Telegraph