Kogeto announced Dot, a 360-degree panoramic video accessory for iPhone 4 at TechCrunch Disrupt today.
The slimline camera attachment captures “immersive” panoramic video in real-time. Videos taken with the app can then be shared on Facebook, Twitter, and even livestreamed online with Kogeto’s Web platform.
The contraption contains no moving parts, and consists of two mirrors that reflect a circular 360-degree image the iPhone’s camera. Kogeto’s companion app Looker then “unwraps” the circular image into a navigable rectangular image, not unlike a virtual tour at a real estate Web site. The app will be offered on Apple’s App Store on the “freemium” model, meaning a limited free version will be complemented by a full-featured paid subscription app.
This type of reflective panoramic technology is innovative but not unique. EyeSee360 founder Michael Rondinelli has a similar product called GoPano micro; its bulky modular design allows the iPhone to be held upright for a live preview of your video. However, the awkward, protruding design is makes it less congruous with the iPhone’s streamlined design than Dot.
Both companies have roots in educational research. Kogeto’s Jeff Glasse and David Sosnow developed the panoramic video equipment for The Bill & Melinda Gates Foundation’s MET Project, in part with the help of an early version of Rondinelli’s GoPano Plus.
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