ARM does it again. Confirms Mali-450 GPU in Huawei P6S, posts the picture of unannounced device
Due to the nature of It’s business (ARM designs 90%+ of CPUs for mobile devices), the British company has an extremely good visibility into smartphone OEM roadmaps. Especially those who also make their own silicon, like Samsung and Huawei.
But ARM may want to have a serious talk with their staff about what they are allowed to share with the outside world, when promoting the company. Or they may soon have a line of very angry clients at their door.
Yesterday, an unnamed ARM senior official decided to chat up Samsung’s 64 bit Exynos CPU to Korea Times, that will go into next year’s Galaxy flagship. And I imagine Samsung wasn’t too happy about it.
Now ARM did it again. Their China Weibo account just bragged about ARM Cortex-A9 Hisilicon Kirin 910 CPU with Mali-450 GPU, posting a picture of the phone that looks exactly like Huawei Ascend P6, and talking about “perfectly smooth gaming experience”.
Now, we know that Hisilicon is Huawei’s chip making subsidiary, and yesterday we learned that Huawei’s upcoming P6S smartphone will look exactly as its predecessor P6. It isn’t too hard to put 2 and 2 together, and figure out what we see in the picture above. Huawei Ascend P6S, of course.
Unless this is a part of some stealth marketing campaign for the next Huawei and Samsung flagships, I imagine ARM’s headquarters must be getting a lot of angry calls today.